The You Way / Look De Pernille / LOOK OF THE DAY

Archive for category LOOK OF THE DAY

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It's is time to start thinking about which spring coat to go for this season..

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I have always favored the trench coat, because it is such a timeless and classic piece. While shooting the Dagmar Campaign in Stockholm almost 5 month ago I styled a few key pieces from the Spring Collection – one of them was this cool and clean coat! I really like the deconstructed look with the crispy “wrinkled” material  and frayed hems that adds a slightly more casual look.

Trench coat from House of Dagmar, T-shirt from House of Dagmar, Skirt from House of Dagmar


The great C´s = Cargo, Comfy and Casual..

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..are three keywords for an ultimate everyday look. The outer pockets, zipper details and waist drawstring add a workwear utilitarian look – I matched it with a pair of white sneakers and thin turtleneck. Check out Sofi and Anines for their picks!

Jumpsuit from H&M


Yesterday morning we finally launch my collaboration with Superga..

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I’ve always been a big fan of this classic tennis shoe, so getting the chance to design my own mini collection was fantastic. I really like the clean design, so made an upgraded version in white and navy leather – I also added a practical detail, which is the striped back- strap that makes them much more easy to slip into. They are limited edition and only available in selected stores and online – you can get them now at Fashion Post.

Shirt from FWSS, Pants from Ganni (AW), Shoes from Superga x Lookdepernille at Fashion Post


The light blue adds a softness to all the shades of denim ( especially the raw denim) which we see everywhere this season..

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This baby-blue bucket bag is so perfect – I really like the medium size, because my mini laptop can just fit into it, which is crucial for an everyday use.  It adds just a light spring feeling to my wardrobe and works perfectly with any shade of blue and the natural palette.

Shearling jacket from Gestuz ( AW15), Jeans vintage Levis, Shoes from Acne Studios, Bucket bag from Michael Kors.


I've been looking for a light spring suit for a while and recently found this one from...

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..McQ Alexander McQueen – I like that crispy linen material, which makes it more casual. The culottes shaped pants adds a more modern twist to the classic silhouette that McQ Alexander McQueen always masters.

Blazer from McQ Alexander McQueen, Culottes from McQ Alexander McQueen, Shoes from McQ Alexander McQueen

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