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It is great to be back in Stockholm and the weather here is just amazing. It feels so gooooood to be back with my team, Sofi and Anine – just catching up and making new exiting plans. I was wearing stribes again, this time in green! I really liked the orange color contrast, that added just a C-vitamin eye-catching booster to the casual look.

Long sleeved t-shirt from Commes des Garcon, Wool mini skirt from Acne Studios, Pumps from Céline, Bag from Loewe at The Corner Berlin, Sunglasses from Céline. 

Picture by Daniel Grandl -theurbanspotter. 

Instagram @lookdepernille


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As you know I really like mixing different materials, which makes a tonal look more interesting. It’s all about working with classic pieces that you easily can style in many ways to get the most out of your wardrobe. A classic striped shirt, white sneakers, hoop earrings and a statement bag is a good start.

Wool skirt from Marques’ Almeida , Shirt from Gestuz, Sneakers from Roseanna at Holly Golightly , Gold hoops from Georg Jensen , Bag from Chanel , Sunglasses from Céline


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I’m on my way to Stockholm as we speak – looking forward to be reunited with my favourites, Sofi and Anine. It’s gonna be 3 exiting and packed days in Stockholm with shows, launch of the magazine and meetings at our The You Way lounge at Nobis. Stay tuned for more…

Top from Nørgaard på Strøget, Jeans from Levi’s Vintage, Belt from Acne Studios, Velvet Pumps from Notabene


The 2nd issue of The You Way coffee table magazine is out now!

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The second issue of The You Way coffee table Magazine is finally out today, which I’m thrilled about. The magazine will be displayed in 148 H&M stores all over Sweden, where you can get a free issue if you didn’t already preorder it online.

In there you will find inspiring interviews with influencers from the fashion industri, a huge catwalk report, fashion stories and much more. As last time I styled a fashion story that features the tendencies of the season – 70′s boho, Baby blue, Layering, The 80′s Glam, Granma chic and much more.. I’m so exited about this one, photographed by one of my favourite Danish photographers, Oscar Meyer. The shooting took place in an amazing home in Denmark featuring model Rebecca Gobbi, Hair by Sabrina Szinay and Make Up by Gitte Guldhammer. ENJOY!

You can get more info on how to get a copy of The You Way coffee table Magazine here!


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I brought this great oil with me when I was on vacation in South of France. I’m a huge fan of the beauty elixir from Caudalíe, so when I heard about this dry oil I had to try it out.  It can be used to both body, face and hair – I think it is ideal with a product that is “multi functional” , especially when your travelling all the time and often overpack like I do. The oil is a blend of grapeseed, hibiscus, sesame, and argan oils that leaves the skin with a healthy glow, which is much needed after a day in the sun. 

Divine Oil from Caudalíe 


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